The Hong Kong Film Awards Association Limited gives its full support to Avenue of Stars and has long been the body responsible for selecting the individual stars for permanent enshinement on the Avenue. Representatives of 13 affiliated associations have bestowed on outstanding film professionals the honour of having their names displayed and handprints memorialised on the Avenue. The talent, lifelong devotion and outstanding achievements of those immortaised along Avenue of the Stars have earned a permanent place in the history of local cinema. They are all truly cinematic elites who have become household names across the Territory, and some even across the globe. Their remarkable contributions have placed Hong Kong in a coveted location on the map of world cinema.